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Unlock the power of big data to maximize customer value, identify new revenue streams and ensure competitive advantage

The past few years have seen an explosion in the amount and variety of data created. Used correctly, this information has the potential to transform business processes, optimize business decision making and drive success.

This is the first event to really tackle the big data challenge from the perspective of the end user. Key topics to be discussed include:

  • Identify the right data to analyse to improve business insight
  • Analyse more data in less time to facilitate faster, more responsive business decision making
  • Get the right data to the right people at the right time throughout the organization
  • Identify, mine and capitalising on social media and other external data sources
  • Manage and maintain data quality to accelerate processing and deliver more accurate insights
  • Integrate disparate sources of data for deeper insights and a more holistic view
  • Understand the creative power of big data to drive new products, services and business models
  • Learn how to recruit, train and retain the very best analytics talent

Hear from the people who are really making a difference to their businesses with big data analytics including:

What will you learn from this event that you won’t get anywhere else?

Attend this event and you’ll hear real world case studies from leading practitioners on how they are extracting significant business insight from their big data initiatives. Share their vision and discover how to create a data driven culture throughout your own organisation:

  • Data analysis expertise and the evolution of the data scientist – find out how to recruit, train and retain data talent
  • Human vs machine – get the right balance between computer analytics and human intuition to ensure optimal decision making
  • Data access - How? Who? When? Why? Making data insights accessible to promote optimal decision making throughout your organisation
  • The technology - navigate the big data technology minefield and identify the right solutions for your company

Are you...

  • Eager to explore how effective big data analysis could create lucrative new opportunities for your organisation?


  • Unsure whether you have the right tools and strategies in place to really get the most out of your data assets?
  • Overwhelmed by the sudden increase in volume and types of data entering your organisation?
  • Confused by the plethora of big data solutions out there and unsure which best suit your own goals and challenges?
  • Concerned about the levels of expertise and training required to really optimise your big data insights?

Then you're just like the dozens of senior level data professionals we spoke to while researching this event. And with their feedback we've created an agenda which will help you really get to grips with these challenges and give you the knowledge and confidence to really drive your big data initiatives forward.

Make sure you don’t miss out. You’ll come away armed with the knowledge and tools you need to fully exploit the commercial value of your own data, both now and in the future.

Simon Carkeek
Data Driven Business
201 204 1693
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